SEO — by industry
SEO by industry for the Dutch market.
Every industry searches differently — and the Dutch market searches in Dutch. For international companies serving the Netherlands we build visibility per sector: the terms, seasons and conversion goals of your trade, on google.nl and in the AI answers.
The short answer
Ovolum builds SEO for 72 industries in the Dutch market, each on the same system and each tailored to the trade: baseline first, then technology, then a Dutch page per service and per city, then the authority around it. Every page ranks on google.nl and is citable for ChatGPT, Perplexity and AI Overviews. Pick your industry below for the approach, the Dutch search behaviour and what to expect.
Construction, installation and property
For construction companies, building companies, installation companies, plumbing companies, electricians, painting companies, plastering companies, roofing companies, landscaping companies, handyman services, solar installers, heat pump installers, kitchen showrooms, bathroom specialists, real estate agencies, property managers, architects and engineering firms we build the visibility that fits the trade — each with its own page below, covering Dutch search behaviour, the approach and the conversion goal that counts in that market.
Legal and financial
For law firms, notaries, accountants, bookkeepers, tax advisors, financial advisors and mortgage advisors we build the visibility that fits the trade — each with its own page below, covering Dutch search behaviour, the approach and the conversion goal that counts in that market.
Health and paramedical
For dental practices, orthodontic practices, dental hygiene practices, physiotherapy practices, osteopathy practices, dietitian practices, psychology practices, speech therapy practices, podiatry practices, skin therapy clinics, maternity care organisations and veterinary practices we build the visibility that fits the trade — each with its own page below, covering Dutch search behaviour, the approach and the conversion goal that counts in that market.
Sport, beauty and personal services
For personal trainer studios, gyms, yoga studios, coaching practices, beauty salons, hair salons, nail studios, grooming salons, pet boarding services, driving schools, tutoring institutes and childcare centres we build the visibility that fits the trade — each with its own page below, covering Dutch search behaviour, the approach and the conversion goal that counts in that market.
Hospitality, retail and moments
For restaurants, catering companies, bakeries, florists, jewellers, photographers, videographers, wedding venues, event agencies, funeral services, bicycle shops, car dealerships, car garages and webshops we build the visibility that fits the trade — each with its own page below, covering Dutch search behaviour, the approach and the conversion goal that counts in that market.
Business services and logistics
For consultancies, training agencies, staffing agencies, IT companies, interior designers, logistics companies, courier services, moving companies and cleaning companies we build the visibility that fits the trade — each with its own page below, covering Dutch search behaviour, the approach and the conversion goal that counts in that market.
Frequently asked questions
My industry is missing from the list?
The approach carries further than this list: the system — baseline, technology, a Dutch page per service and city, authority — works in every trade. Request the scan and we lay the translation to your market next to your current site.
What does SEO for the Dutch market cost?
The market classes are laid out in our SEO cost guide; your own proposal carries one number, fixed in writing upfront on a single page.
Does this work together with AI visibility?
Yes — every industry page we build is structured to be citable, so you appear in the AI answers where your Dutch customers now ask their questions.
Further reading
Free advice
Shall Ovolum take a look at your website?
Ask your question — you will receive a personal, written answer within one working day. Free of charge, with full attention.